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SI 2019 BayCare Health System/Publix and HealthHub Site Visit

January 17, 2019 - January 18, 2019

SI Members were able to experience the powerful combination of digital and retail healthcare, January 17-18, at SI’s first site visit of the year. Read our SI 2019 BayCare Health System/Publix and HealthHub Site Visit report to discover how an innovative partnership between BayCare Health System and Publix Super Markets is changing the healthcare landscape in Florida.  Attendees explored in-store telehealth kiosks at a Publix grocery store, BayCare’s HealthHub ambulatory and wellness center concept, and their integrated TechDeck personal health technology HelpDesk staffed by health-technology coaches.

Site Visit Attendees

    Craig Anderson

    Director of Innovation, BayCare Health System

    The intersection of technology and healthcare has been Craig’s focus across his career with Accenture, as a co-founder of a virtual reality software company in the neuroscience and concussion sectors, and as the Director of Innovation at BayCare.

    As the Director of Innovation for BayCare, Craig’s focus is to build the Innovation practice for the health system and to pursue opportunities to integrate unique, advanced technology-enabled solutions to better serve BayCare’s Customers and Physicians. Since joining BayCare, Craig has launched projects including artificial intelligence, an Uber partnership, voice-based technologies for patients, patient-generated health data analytics, clinical communications, wearables, the BayCare TechDeck, collaborations with Apple, Amazon and Fitbit, virtual reality technologies, robotic-enabled virtual experiences for kids, and the design of technologies to serve the Wellness Center of the future. BayCare values Innovation as the means to enhance each patient’s Experience and drive deeper Physician engagement and satisfaction.


    Updated March 2019


        Elaine Bridge, DNP

        VP of Strategic Operations, Partners Healthcare System, Inc.


        Partners HealthCare


        Dates Employed May 2018 – Present

        Employment Duration 10 mos

        Location Somerville MA USA


        Vitals Global Healthcare


        Dates Employed Nov 2017 – Feb 2018

        Employment Duration 4 mos

        Location Malta


        Partners HealthCare

        Vice President of Clinical Operations, Partners eCare

        Dates Employed 2014 – Nov 2017

        Employment Duration 3 yrs

        Location Boston, MA


        Newton-Wellesley Hospital

        Total Duration 14 yrs 2 mos

        Senior Vice President, Patient Care/Chief Nursing Officer

        Dates Employed Sep 2001 – Jun 2014

        Employment Duration 12 yrs 10 mos


        Interim Chief Operating Officer/Chief Nursing Officer

        Dates Employed Aug 2012 – Oct 2013

        Employment Duration 1 yr 3 mos

        Location 2014 Washington Street Newton MA 02462


        Director of Nursing, Maternal Child Health

        Dates Employed May 2000 – Oct 2001

        Employment Duration 1 yr 6 mos

        Location 2014 Washington Street Newton MA 02462


        Memorial Hospital, Pawtucket Rhode Island

        Assistant Vice President for Patient Care Services

        Company Name Memorial Hospital, Pawtucket Rhode Island

        Dates Employed Mar 1997 – Apr 2000

        Employment Duration 3 yrs 2 mos

        Oversite responsibility for Ambulatory Care program including onsite Family Medicine patient care program and Internal Medicine clinic as well as two offsite urgent care facilities, occupational health/employee health programs and budget oversight for entire division.



        MGH IHP

        Degree Name DNP

        Field Of Study Executive nursing practice

        Dates attended or expected graduation 2009 – 2011

        Activities and Societies: Sigma Theta Tau


        Framingham State College

        Degree Name MBA

        Field Of Study General Studies


        University of Rhode Island

        Degree Name BSN

        Field Of Study Nursing



         Updated March 2019

            Lynette Clinton

            VP, Applications, BayCare Health System

            Lynnette has over 22 years of experience in information systems, with more than 18 of those in healthcare, supporting clinical/business systems and process improvement.  She has been with BayCare for three years as the Vice President of Applications and the Director of Financial/ERP Applications.  Before joining BayCare, she held several roles at Lehigh Valley Health Network in Allentown, Pennsylvania, with primary responsibilities in revenue cycle systems.  At Lehigh, she led the revenue cycle portion of the implementation of an integrated EMR, including systems build, process design, and adoption.  Prior to Lehigh, Lynnette held roles as a project manager, interface analyst, and programmer/analyst.

            Lynnette has an associate’s degree from Penn State University in Computer Science and a bachelor’s degree from Albright College in Information Systems.  She is a member of the College of Healthcare Information Management Executives (CHIME), the Association for Executives in Healthcare Information Applications (AEHIA) and the American Association of Healthcare Administrative Management (AAHAM).  Lynnette is Certified Healthcare CIO (CHCIO) and Certified Revenue Cycle Executive – Institutional (CRCE–I).


            Updated March 2019

                Andy Crowder

                SVP & CIO, Scripps Health

                Andy currently serves as the Corporate SVP & Chief Information Officer for Scripps Health. Over the past three years he led the successful on time and under budget deployment of Epic Inpatient and Ambulatory applications for the health system. With the Epic enterprise foundation now in place, he and his teams are focused on Scripps Health Digital Health agenda enabling virtual care services to improve customer access and convenience.

                Prior to joining Scripps Health, Crowder served as the SVP and CIO for Maine Health, orchestrating an eleven hospital Epic Implementation and IS Transformation initiative.

                Formerly, Crowder served as Senior Vice President and Chief Information Officer for Florida Hospital, one of America’s largest hospitals. With more than 2,100 beds, the seven-hospital system admits more patients annually than any other hospital in the U.S. and is the largest provider of Medicare services. In addition to overseeing Information Technology, Crowder oversaw Performance Improvement and Shared Services functions including biomedical, facilities, construction, environmental and nutritional services. Before serving as the SVP & CIO, Crowder also held the position of Vice President and Chief Technology Officer for several years.

                In addition to his wide-ranging experience within Healthcare, he served as the Chief Information Officer for Central Florida Investment and Westgate Resorts from 1998-2003. He also served in various engineering roles with IBM from 1987-1994 ranging from classified DOD projects, product support and presales technical engineering.

                Andy can be reached at Crowder.Andy@ScrippsHealth.org and LinkedIn.


                Updated March 2019

                    Amanda DeMano

                    Executive Director, IT Strategic Programs, University of Chicago Medicine

                    Amanda DeMano serves as UChicago Medicine’s Executive Director for IT Strategic Programs.  In this role, she works to plan and apply IT strategy to meet the needs of the organization in domains such as digital health transformation, mergers and acquisitions and facilities planning, design and construction.  Prior to her current position, Amanda worked for almost 15 years in implementation and support of EHR and Revenue Cycle applications in academic medicine, community based provider and payor settings.  She was also a Manager with Deloitte Consulting from 2004 to 2007, just prior to joining UChicago Medicine’s leadership team.

                    With over 20 years’ experience in healthcare IT, Amanda is uniquely positioned to orchestrate IT to transform business operations and be a true partner to achieve shared outcomes.  She feels passionate in her mission to implement IT, not for the sake of IT alone, but with steadfast alignment to propel business strategy.  “Engaging IT professionally within your organization as a strategic business partner can only accelerate your success.  Inevitably, all organizational change will have an impact to IT.  Partnering proactively to develop your vision and roadmap together can help extend the possibilities and accelerate success.”

                    Amanda holds a BS in Health Information Management from St. Louis University and has completed some post-graduate work in the area of Management Information Systems at University of Missouri, St. Louis.  She now lives in the north suburbs of Chicago with her husband, Rob, and three young and active children, Madison, Kaden (twins) and Carli.


                    Updated March 2019

                        Alistair Erskine, MD

                        Chief Digital Health Officer, Partners Healthcare System, Inc.

                        Dr. Erskine is the Chief Digital Health Officer at Partners Healthcare which includes Brigham Woman’s and Massachusetts General Hospitals, teaching hospitals for Harvard Medical School.  He is responsible for sequencing innovative technologies, harmonizing data across the clinical care, research and health plan enterprise, and activating patients in a manner congruent with emerging patient consumerism.  Dr. Erskine heads Partners’ e-Care Division with over 400 application and clinical staff which engages patients, clinicians and researchers in the design and configuration of Partner’s clinical information systems and evolves Partners facilities to take advantage of ultramodern technologies.  He also leads Partners digital health strategy including patient-facing application, patient relationship management, telehealth services, secondary use of data and appropriate application of artificial intelligence.  He has a teaching appointment at Harvard Medical School to incorporate clinical informatics into the medical student curriculum.

                        Prior to Partners, Dr. Erskine was Geisinger Health System’s Chief Informatics Officer where he oversaw Geisinger’s Unified Data Architecture, a hedged data management environment powered by Hadoop/Big Data and traditional relational database systems to ensure that data collected as a by-product of clinical, and research investigation are accessible for new discovery and appropriate secondary use.  In previous roles, he was appointed Associate Dean of Medical Informatics at Virginia Commonwealth University and was a member of the Board for the 650-physician Medical College of Physician practice plan.  He was appointed to the Virginia Governor’s Health Information Technology Commission by Executive Order and was a voting member of the Health Information Technology Standards Committee.  Dr. Erskine spent two years in Doha, Qatar in the Middle East as Chief of Health Informatics at Sidra Medical and Research Center and implemented a model commercial EHR from the ground up, without legacy systems or technologies.  He presents and publishes on the topic of clinical transformation in peer-reviewed literature and serves on Boards of several companies.

                        Dr. Erskine trained at Brown University and Virginia Commonwealth University Health System and is triple Board-Certified in Internal Medicine, Clinical Informatics and Pediatrics.  He completed a two-year degree program at MIT Sloan School of Management, with a specialization in Business Analytics and Artificial Intelligence. He has been practicing hospital medicine for 15 years.


                        Update March 2019

                            Deborah Fullerton

                            (former) Chief Marketing Officer, AMITA Health

                            Deborah Fullerton is the Vice President & Chief Marketing Officer at AMITA Health, an integrated health system serving the greater Chicago market, city and suburbs, as well as down to Kankakee.  AMITA Health has 19,456 employees, 19 hospitals with 4,257 beds, 230 sites of outpatient care, 700 employed providers, 7,000 affiliated providers, a Medicare ACO ranked 3rd in quality in the United States, a clinically integrated network with more than 4,000 providers and a management services organization.  AMITA Health is one of the largest systems in Illinois.

                            Deborah is a results-focused marketing executive with a progressive track record of success in the highly regulated healthcare industry and in challenging competitive markets. Prior to AMITA Health, she has orchestrated the brand development process at three academic medical centers – Duke University Health System, Loyola University Health System and Keck Medicine of University of Southern California – and built data-driven marketing departments to drive volume for healthcare services.

                            Recently she has focused on transforming a traditional hospital environment to a consumer-focused one, ensuring access to healthcare by enhancing the digital patient journey, and designing a customer experience program.  She has developed leadership retreats on consumerization and disruptive innovative growth, participated in building AMITA Health Check (a patient-generated health data app), and, with the CIO, has added a Digital Technology Council to evaluate innovative ideas and, when necessary, find corporate or start-up partners.

                            Deborah launched her career in healthcare after first learning the media ropes in the journalism.  She leveraged that media relations experience in public relations for Duke University Medical Center by exporting scientific discoveries and elevating corporate collateral. Later, she also enhanced corporate reputations through social media and thought leadership campaigns. She has experience leading web site redesigns, building CRM & PRM databases connected to lead-generation tools and linking electronic medical records via patient portals.

                            Deborah is a die-hard Tar Heel fan, earning a bachelor’s degree in journalism in 1985 from the University of North Carolina at Chapel Hill (UNC-CH)’s School of Media & Journalism.  Somewhat surprisingly for those who know college basketball rivalries, she obtained a master’s degree in business administration from the Duke University Fuqua School of Business in 1991.

                            In addition to watching college basketball, Deborah enjoys biking, gardening, Netflix and apps/devices that make the home work smarter.


                            Updated March 2019

                                Jeffrey Held, MD

                                VP & CMO BayCare Ambulatory Services, BayCare Health System

                                Experienced physician executive and Internist with a demonstrated history of working as a physician executive, primary care physician, hospitalist physician Informaticist and Chief Medical Officer. Skilled in Healthcare administration, quality improvement, Physician Relations, electronic health records, direct patient care, and Telemedicine.


                                Updated March 2019

                                    Greg Hindahl, MD, FAAFP

                                    VP & CMIO, BayCare Health System

                                    Greg Hindahl is Vice President/Chief Medical Information Officer (CMIO) for BayCare Health System, a not-for-profit corporation that operates an integrated health care delivery system in the Tampa Bay region of Florida. BayCare provides a full continuum of care through its 11 acute care hospitals with 3,433 licensed beds, urgent care centers, ambulatory surgery centers, wellness centers, physician network, outreach laboratories and comprehensive home health agency. With 284 access points across its four-county service area and 22,900 team members, BayCare is the largest, community-based health system in the region.

                                    Dr. Hindahl has more than 30 years of experience in medicine and physician leadership. As BayCare CMIO, Dr. Hindahl provides administrative oversight for the following areas: inpatient and ambulatory electronic medical record (EMR); Health Information Exchange; Information Services (IS) support for clinical users at BayCare hospitals and employed physician offices; IS training and education; Meaningful Use; Physician Portal; IS Service Desk; IS Change Management and Root Cause Analysis; and IS support for physician integration, including Accountable Care Organizations, Population Health, Dragon voice recognition, and HIMSS Level 6 Achievement.

                                    Before BayCare, Dr. Hindahl was the CMIO for Deaconess Health System in Evansville,  Indiana. While at Deaconess, he provided physician leadership for the organization’s EPIC implementation for inpatient and ambulatory EMR and HIMSS Level 7 Achievement.

                                    Dr. Hindahl received his medical degree from Indiana University in 1983. He completed his Family Medicine Residency and board certification in 1986. He practiced family medicine and emergency medicine for 22 years and served as a Family Medicine Residency Director for 12 years at the Deaconess Hospital Family Medicine Residency Program. He also has led teams of physicians, nurses, pharmacists, students and residents on seven separate medical mission trips to Jamaica.

                                        Preston Jennings

                                        EVP, Information Security and CISO, Trinity Health

                                        Preston Jennings is the EVP, Information Security and Chief Information Security Officer for Trinity Health, a .3 B healthcare provider with 120,000 employees, operating in 22 states.

                                        Preston joined Trinity Health in 2016 from PricewaterhouseCoopers, where he was the CISO of the US firm for 8 years, building their Information Security Program – including ownership of their Information Security Policy, Incident Response, and build out/implementation of their first Security Operations Center.  Prior to his role as CISO at PwC, Preston was a Director in PwC’s consulting practice for 10 years, where he worked with over 40 Fortune 500 clients, addressing a broad range of security topics from Ethical Hacking to design and deployment of security solutions.

                                            Jason R. Joseph, MBA

                                            SVP & CIO, Spectrum Health

                                            Jason Joseph is senior vice president, information services, of Spectrum Health, with responsibility for the Delivery System.  Spectrum Health is a billion not-for-profit integrated health system based in West Michigan. In his role, Jason has strategic and operational responsibility for information technology services, applications, health information management (HIM) operations, biomedical equipment, and portfolio management services.  Jason’s focus is on ensuring Spectrum Health is leading the nation in its use and application of information and technology across all of its service lines and functions, including 12 hospitals, a multispecialty medical group with more than 1,500 physicians and advanced practice providers, and a variety of ambulatory, post-acute, and ancillary health care services.


                                            Jason has been a member of the Spectrum Health Information Services leadership team since 2006. In various roles, he has advanced a variety of strategic priorities, including implementation of an integrated clinical and revenue cycle system, creation and growth of regional health information exchange, implementation of consumer-facing digital technologies, advancement of business intelligence and analytics capabilities, and pursuit of a culture excellence and innovation.

                                            Prior to joining Spectrum Health, Jason was vice president, information systems and services for IdeaSphere, a manufacturer of health and wellness products. Jason began his career with Ernst & Young, LLP in its management consulting practice, where he specialized in enterprise software development and integration.

                                            Jason holds a bachelor’s degree in electrical engineering from Western Michigan University in Kalamazoo and a master’s degree in business administration from the University of Notre Dame in South Bend, Indiana, where he graduated at the top of his class and received the John R. Malone Award for the highest academic performance.  He also holds a certificate in healthcare project management from the Harvard School of Public Health and is a graduate of the Spectrum Health Executive Leadership Institute at the University of Michigan Ross School of Business.


                                            Jason is actively involved in several professional community organizations and serves as the board president for the Grand Rapids Children’s Museum. He is active in CHIME and is a member of the Health Information Technology Strategy Committee for the Michigan Health & Hospital Association. Jason is also involved with the Healthcare Information and Management Systems Society, the Institute of Electrical and Electronics Engineers and the Healthcare Data & Analytics Association.

                                            Spectrum Health

                                                Clark Kegley

                                                Assistant VP Information Services, Scripps Health

                                                Clark Kegley is the assistant vice president of information services at Scripps Health, a nonprofit healthcare system base in San Diego. Scripps includes four hospitals and 19 outpatient facilities and treats 500,000 patients annually through 2,600 affiliated physicians.

                                                Clark has been with Scripps for 16 years, and prior to that was a technology consultant, working on large-scale implementations and interface development within healthcare.

                                                Over the years, Clark has held positions such as chief information officer (interim) and director of IS operations, as well as owned his own consulting firm, specializing in healthcare interfaces between clinical systems. Clark also serves as the president of the Southern California Chapter of HIMSS.

                                                He holds degrees in economics and computer systems. He is a fellow of the Advisory Board Company, Healthcare Executives Track, ITIL certified and a certified Remedy Administrator and Developer.


                                                Updated March 2019

                                                    David Kirkus, PharmD

                                                    Director, Pharmacy Administration, Publix Super Markets

                                                    David Kirkus is Director of Pharmacy Administration at Publix Super Markets, a privately owned and operated Fortune 100 grocery chain with 2017 sales of .6 billion. Publix operates more than 1,100 stores in Florida, Georgia, Alabama, Tennessee, South Carolina, North Carolina and Virginia.

                                                    Kirkus was named Director of Pharmacy Administration in 2018. In this role, he is responsible for managed care, procurement, technology, business development and strategy for more than 1,000 Publix Pharmacy locations, including eleven outpatient pharmacies located within hospitals in the state of Florida.

                                                    Prior to his current role, Kirkus served as the Director of Pharmacy Strategic Outreach where he developed collaborations to bring innovative patient services into a retail pharmacy setting. In 2017, Kirkus spearheaded an agreement with BayCare Health System, leading to in-store telehealth kiosk services in 25 Publix Pharmacy locations within the greater Tampa Bay area.

                                                    Kirkus received his Doctor of Pharmacy degree from University of Georgia, Athens, Georgia. He began working for Publix in 2002 as a Pharmacy Manager. In the past 16 years, he led several strategic initiatives resulting in revenue and net profit growth. Kirkus is passionate about finding new ways to meet patient needs while providing premier customer service and pharmaceutical care.


                                                    Updated March 2019

                                                        Bryan C. Kissinger, PhD

                                                        VP & CISO at Banner Health

                                                        Bryan is Vice President and Chief Information Security Officer for Banner Health in Phoenix, Arizona. He leads a department focused on 6 key capabilities: Data Protection, Threat and Vulnerability Management, Incident Management and Response, Identity and Access Management, Security Architecture, and Security Governance. Bryan and his team are focusing on accelerating maturity and reducing risk across all 6 of these functional areas.

                                                        Prior to joining Banner Health, Bryan was Vice President, IT Risk Management and Chief Information Security Officer (CISO) for Sharp HealthCare in San Diego, California. He was a key member of Sharp’s IT Leadership Team focusing on managing IT risks and the protection of critical information and computing infrastructure. He was responsible for leading the enterprise-wide IT risk management function and the information security operations team for Sharp HealthCare. Within 18 months of assuming this leadership role, Bryan and his team were able to rapidly mature their program’s capabilities and significantly reduce IT risk across the organization.

                                                        Previously, Bryan held leadership roles with Kaiser Permanente, PricewaterhouseCoopers, LLP and the Mayo Clinic.  He is a Navy veteran, having served as a Surface Warfare Officer for seven years on active duty with tours in the Western Pacific and Persian Gulf theaters.

                                                        Bryan holds a Bachelor of Science degree from the University of Maryland, a master’s degree in Business Administration, and a PhD in Information Technology Management. His certifications include CISSP, CISA, CCNA, CWNA, and MCP for Microsoft Windows 2000.

                                                            Thien Lam

                                                            VP and CISO, BayCare Health System

                                                            Thien Lam currently serves as Vice President and Chief Information Security Officer for BayCare Health System (BayCare) in Clearwater, Florida. His responsibilities include: Information Security and IS Compliance

                                                            Thien has over 25 years of experience in information technology. Prior to joining BayCare in 2011, he served as Director of IT Security Systems and Data Security Officer for the Methodist Hospital System in Houston, Texas. Prior to working at Methodist, Thien was the Associate Director of Information Security at MD Anderson Cancer Center in Houston, Texas. He held security management positions at the Kelsey-Seybold Clinic and eBaseOne.  In addition, he has experience in Oil and Gas as well as the Software as a Service industry.

                                                            Thien earned a bachelor’s degree in computer science from the Northeastern State University in Oklahoma.  He is a member of the College of Healthcare Management Executives (CHIME) and eHealth Initiative (eHI) Washington DC.


                                                            Updated October 2017


                                                                Brennan Lehman

                                                                CIO, Mosaic Life Care

                                                                Brennan has been with Mosaic for 12 years, and has worked from the front lines of Information Technology , to now being the Chief Information Officer with a diverse portfolio of organizational responsibility, including, Information Technology, ePMO, Human Resources, Strategic/Business Planning, and Strategic Marketing. Prior to Mosaic, Brennan spent time with Cerner implementing electronic medical records across the country.

                                                                Brennan received an MBA from Northwest Missouri State, is PMP (project management professional) certified, and CHCIO (certified healthcare chief information officer) certified.

                                                                Brennan is a process focused leader with a key tenant, not forcing process to accommodate technology, but developing the most efficient process and then adopting technology to support the process. With the ever changing technology environment, constant diligence to appropriate staffing is top of Brennan’s mind, and he has built a world class support team focused on EDW, Mobile, Clinical Support, and Virtualized Infrastructure.

                                                                Some top accomplishments for this past year include establishing an organizational alignment methodology to show line of sight from organization goals to individual. Established central PMO office and have created transparency across the organization to true ‘total cost of project’ which has helped in prioritizing and calendarizing. Brennan also received Becker’s top 100 community hospital CIO’s to know award.


                                                                Updated May 2018

                                                                    Susan Milford

                                                                    SVP Marketing & Communications, OSF HealthCare

                                                                    Susan Milford is the Senior Vice President of Marketing and Communications for OSF HealthCare; an integrated catholic health system owned and operated by The Sisters of the Third Order of St. Francis, headquartered in Peoria, Illinois. OSF HealthCare employs nearly 21,000 Mission Partners (employees) in 115 locations, including 13 hospitals, two nursing colleges and a 1,200 provider network, throughout Illinois and Michigan. OSF Innovation, ranked among the top 10 innovation centers in the country, is a multidisciplinary program focused on the largest health care challenges in the industry.

                                                                    Susan joined OSF in January of 2015 after serving as the SVP for Strategy and Development at Centegra Health System in the Chicago suburbs and prior to that as the Director of Marketing & Physician Services at Barnes-Jewish Hospital in St. Louis.  She has over 32 years of health care industry experience and holds an Executive MBA from the University of Illinois.


                                                                    Updated March 2019

                                                                        David Oakley

                                                                        VP, Digital Health & Development, AdventHealth

                                                                        David Oakley is the Vice President of Digital Health & Development at AdventHealth System. In his role he is responsible for managing the organization’s consumer and digital workplace portfolios and leading teams with a focus on creating and curating person-centric web-based technologies.

                                                                        Teams under the Digital Health and Development umbrella include Consumer Products (.com strategy and patient engagement tools), Digital Workplace Products (Sharepoint), Engineering, Customer Relationship Management (Salesforce), Agile Activation, and Product Support.

                                                                        Prior to this role, he held a number of positions at Florida Hospital, Adventist Health Systems’ flagship hospital in Orlando such as Director of Consumer Technologies and Director of Web Engagement and Development. Before joining Florida Hospital, David served as a Healthcare Reimbursement Consultant at MJ Associates Healthcare Consulting, Inc.

                                                                        David has presented on health care and development strategy topics at conferences such as HIMSS, Gilbane, athenahealth’s More Disruption Please, DrupalCon and the Scottsdale Institute.

                                                                        He also is a recording artist with his band Empire Theory and enjoys record production and engineering.


                                                                        Updated March 2019

                                                                            Michael Pulido

                                                                            COO, Mosaic Life Care

                                                                            Experienced Chief Operating Officer with a demonstrated history of working in the health industry. Skilled in Human Resources, Educational Leadership, Executive Management, Hospitals, and Healthcare Management. Strong program and project management professional with a Master’s degree focused in Health/Health Care Administration/Management from University of Minnesota – Carlson School of Management.


                                                                            Updated March 2019

                                                                                Edward M. Rafalski, PhD, MPH, FACHE

                                                                                SVP, Chief Strategy & Marketing Officer, BayCare Health System

                                                                                Edward Rafalski is currently the Chief Strategy and Marketing Officer for BayCare Health System in Clearwater, FL.  In this role he is responsible for developing and executing strategic planning, reframing pressing strategic and marketing issues and creating a common vocabulary for discussing strategy, marketing and communications issues across BayCare, including service excellence and the patient experience. Prior to BayCare, he was Senior Vice President of Strategic Planning & Marketing for Methodist Le Bonheur Healthcare, Memphis TN and the Vice President of Marketing for Alexian Brothers Hospital Network, Arlington Heights, IL.  Dr. Rafalski has an extensive background in strategic planning, data analytics, decision support, GIS, business development, marketing, public relations, group purchasing and managed care contracting.

                                                                                After graduating from the University of Chicago with a bachelor’s degree in public policy studies, Dr. Rafalski received a master’s degree in public health from Yale University School of Medicine. He received his Ph.D. in public health sciences from the Division of Health Policy and Administration at the University of Illinois, School of Public Health where he has taught as Adjunct and Clinical Assistant Professor.  His health services research and teaching interests include: the effects of market economics on health care services, healthcare decision support, quantitative methods, health disparities, marketing, managerial epidemiology and strategic management. Dr. Rafalski is a Fellow of the American College of Healthcare Executives, Six Sigma Black Belt and member of the 2014 TNCPE Board of Examiners, trained in the Baldrige Criteria for Performance Excellence.


                                                                                Updated March 2019

                                                                                    Kenneth Riley

                                                                                    Director, Patient and Population Health Technologies, Baystate Health System

                                                                                    Ken Riley has over two decades of IT and system engineering experience in the military and healthcare.  Leading communication teams while on tour and holding leadership roles in large health systems has provided a fusion of experience resulting in a balanced, seasoned leader with focus and vision. Ken served as the CIO for Wing Memorial Hospital and was responsible for IT security, operations and strategy. He has received the BusinessWest 40 under forty distinction, manager of the year award and has graduated from the yearlong UMass strategic leader development program.  Currently as the Director of Patient and Population Health Technologies for Baystate Health, Ken is responsible for the regional Health Information Exchange (PVIX) and all patient-facing technologies to include mobile applications and the patient engagement platform.  His focus is the consumer and how technology coupled with a customer feedback loop can improve and inform the experience.

                                                                                    Currently Ken Riley is pursuing a Ph.D. in engineering management with a focus in population health.  He is leveraging his professional experience in healthcare to inform his research and prove that effective stratification of health populations will result in higher quality and lower cost patient care. He is a world traveler with local roots and a passion for personal health.

                                                                                    Ken lives in western Massachusetts and serves on the Country Bank board of trustees.  He is a volunteer for the YMCA and the Clarke School for hearing and speech.  He believes family is the key to his success and is a proud husband and father of three.


                                                                                    Updated March 2019

                                                                                        Louise Shah

                                                                                        Executive Director of Digital Health Business Strategy, Partners Healthcare System, Inc.

                                                                                        Louise Shah is the Executive Director, Digital Health Business Strategy for the eCare Division at Partners Healthcare, which includes Brigham Woman’s and Massachusetts General Hospitals, teaching hospitals for Harvard Medical School.  With over 25 years of experience in technology, product and program management, Louise Shah is a technical operations executive with an extensive background in strategic decision-making, process improvement, approaches for driving revenue growth, and managing through change in fast-paced, competitive environments.

                                                                                        With over half her career focused on the healthcare sector, Louise joined Partners Healthcare in 2015 as Director of the Enterprise Project Management Office (PMO) for Partners eCare – Partners HealthCare’s enterprise-wide initiative to implement the Epic electronic health record.  Louise was responsible for providing leadership and direction to the Program Management Office (PMO) team, managing all Partners eCare PMO resources during Epic implementations, and establishing & leading the Partners eCare Deployment operations. In her new role as Executive Director for Digital Health Business Strategy, Louise is focused on maximizing the digital transformation journey at Partners Healthcare.

                                                                                        Prior to joining Partners Healthcare in 2015, Louise has served in a variety of leadership roles – she was the Senior Vice President of Product Management for HealthEdge; Director of the Program Management Office (PMO) for Perot System’s Harvard Pilgrim Health Care account; Director of Professional Services for deNovis, Inc.; Vice President of Delivery Management for TimeØ/Perot Systems Corporation; Director of Best Practices for i-Cube/RazorFish; co-founder of The Partnering Group Software, Inc., a category management software company sold to Oracle Corporation.

                                                                                        Louise also brings an extensive background in education, having served as a Board Trustee for the Knightsbridge School Education Foundation and as Vice Chair of the Board of Governors for the Marlborough Primary School – both in London, United Kingdom.  She currently serves as the Co-Chair of the Board of Overseers for the Brookline High School Innovation Fund.


                                                                                        Updated March 2019

                                                                                            Tim Thompson

                                                                                            SVP and CIO at BayCare Health System

                                                                                            Tim Thompson currently serves as Senior Vice President and Chief Information Officer for BayCare Health System (BayCare) in Clearwater, Florida.  His responsibilities include leadership of the technology planning and operations for the system-wide Information Services and Clinical Engineering operations.

                                                                                            Tim has over 35 years of experience in health care administration and information technology.  Prior to joining BayCare in 2010, he served as Senior Vice President and Chief Information Officer for The Methodist Hospital System in Houston, Texas.  Prior to working at Methodist, Tim was the CIO and Senior Vice President at the Adventist Health System in Orlando and Palmetto Health in Columbia, South Carolina.  In addition he has held senior management positions at The Cleveland Clinic, Dynamic Healthcare Technologies, Inc., and Proctor Healthcare Incorporated.

                                                                                            Tim earned a bachelor’s degree in management from the University of Illinois.  He is a member of the College of Healthcare Management Executives (CHIME) and Healthcare Information and Management System Society (HIMSS).

                                                                                            BayCare Health System

                                                                                                Russ Walker

                                                                                                VP & CISO, AdventHealth

                                                                                                VP & CISO at AdventHealth

                                                                                                Russ Walker has worked in the IT industry for 33 years, the last 23 years have been exclusively focused on building Information Security & IT Risk Management, primarily in the Healthcare space.  During this time he has worked as the CISO, either on a full time basis or on an interim basis for PacifiCare Health plans, Kaiser Permanente, Starbucks Coffee Company, Baylor Scott and White and Adventist Health systems where he currently serves as the Vice President and CISO.  In this capacity he leads a team of 65 security professional who are responsible for building an organization wide Information Security Program that is based on the HiTrust Common Security Framework (CSF).

                                                                                                Adventist Health Systems employs more than 80,000 people, generates revenues in excess of $ 12 billion per year and owns and operates more than 52 hospitals and 650 physician practices across 10 states located in the Central and South East US.  Adventist Health Systems is planning to double in size over the next 7 years.


                                                                                                Updated March 2019

                                                                                                    Alan Weiss, MD

                                                                                                    VP & CMIO at BayCare Health System

                                                                                                    Dr. Alan M. Weiss joined the BayCare Health System as their CMIO in August, 2018.  His primary responsibilities are over all clinical systems, their associated governance as well as over providing executive leadership over data and analytics.

                                                                                                    Prior to BayCare, Dr. Weiss spent five years in the Memorial Herman System in Houston, Texas, as their first Ambulatory CMIO.  In that role, he had responsibilities over GE Centricity, Cerner and eClinic Works EHRs.  Central to that role was EHR optimization efforts as well as the conversion of GE Centricity to Cerner.

                                                                                                    Prior to Memorial Hermann, Dr. Weiss was the Assoc. Medical Director of Inpatient Systems at Cedar-Sinai in Los Angeles where he helped develop and implement their EHR.

                                                                                                    A general internist by training, Dr. Weiss spent 10 years practicing at the Cleveland Clinic in Cleveland, Ohio. He also reported directly to their CIO to assist on EHR implementation and optimization efforts, was named the head of their business informatics group in primary care and acted as an internal medicine section head. Furthermore, Dr. Weiss spent time teaching medical student and residents while providing both ambulatory and inpatient care.

                                                                                                    Before medical school, Dr. Weiss worked for Eli Lilly as a clinical information analyst, helping to develop data entry systems for clinical trials as well as analyzing that data for FDA reporting and for medical journals.  Dr. Weiss earned a B.S. from the University of Michigan with a double major in computer science and philosophy. He also has both an M.B.A. and an M.D. from Case Western Reserve University. His M.B.A involves a double focus on health care management as well as the management of information systems.

                                                                                                    Dr. Weiss is passionate about patient care and advocates for the proper use of data and analytics to refine EHR development towards the inclusion of evidence based medicine.


                                                                                                    Updated March 2019

                                                                                                        David Wetherhold, MD

                                                                                                        Executive Medical Director for Ambulatory Systems, Scripps Health


                                                                                                        Primary Care Internal Medicine Practice and Ambulatory Electronic Health Record design, installation and management


                                                                                                        Executive Medical Director Ambulatory Systems June 2017 to current Scripps Health, San Diego, CA

                                                                                                        • Leadership of Clinical Ambulatory Informatics for Scripps Health
                                                                                                        • Dyad model with Ambulatory IS leadership and working directly with analysts and clinical providers
                                                                                                        • Epic Physician Builder courses completed
                                                                                                        • Includes support  action,  communication  with  clinical  providers,  and decision making on future direction
                                                                                                        • Work closely with and direct report to CIO

                                                                                                        Medical Director Ambulatory Electronic Medical Record January 2009 to June 2017 Scripps Foundation, La Jolla, CA

                                                                                                        • Working closely with IT for design and installation of Allscripts
                                                                                                        • Operations management with 600 provider group
                                                                                                        • Advanced Note Design experience

                                                                                                        Division Head, Internal Medicine, Scripps Green Hospital 2001 to current Scripps Green Hospital, La Jolla, CA

                                                                                                        • Management of Internal Medicine Hospital Staff
                                                                                                        • Assisted in conversion from paper record to electronic record
                                                                                                        • Chair, Medical Records Committee

                                                                                                        Assistant Clinical Professor (volunteer)
                                                                                                        1998 to current UCSD School of Medicine, La Jolla, CA

                                                                                                        • Mentor single student one-half day per week per year

                                                                                                        Staff Physician, Internal Medicine
                                                                                                        1991 to current Scripps Clinic Medical Group, La Jolla, CA

                                                                                                        • Full integration of electronic medical record


                                                                                                        Scripps Clinic and Green Hospital Residency Program 1991-1995

                                                                                                        • Chief Resident 1994-1995

                                                                                                        University of Pittsburgh School of Medicine, Pittsburgh, PA 1987 – 1991

                                                                                                        • M.D. degree


                                                                                                        High degree of experience in electronic medical record systems, specifically Allscripts. Highly involved in changes needed to meet meaningful use requirements. Epic and Allscripts Touchworks expertise.


                                                                                                        Update March 2019

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                                                                                                          January 17, 2019
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